Plan Run Review Revise

Business Planning for the ‘Lean Startup’

by Tim Berry

Nothing related to startups should be carved in stone. Best practices can be useful but are best taken as suggestions, not rules. So I’m troubled to see some of the “lean startup” advocates get into the codification business. I very much respect lean startup thought leaders Eric Ries and Steve Blank and the methodology they popularized at the end... Read More »

Form Follows Function

Planning Principle: Do Only What You’ll Use

by Tim Berry

Efficient business in general means avoiding waste, doing only what has value. Therefore the right form for your business plan is the form that best serves your business purpose. Furthermore, for the vast majority of business owners, the business purpose of planning is getting what you want from the business – setting strategy and tactics,... Read More »

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About Things Not Going According to Plan

by Tim Berry

So things don't go according to plan. Big deal; change happens. Does that mean your plans failed? No. Not if you understand planning and work it correctly; at least, not with business planning. I don't know about diets and life... Read More »

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Math and Science, Art and Creativity

by Tim Berry

What to math and science have to do with art and creativity? For my Friday video this week, another TED talk: Danielle Feinberg, Pixar’s director of photography. Watch how animated she becomes as she talks about what she does. At about 2:35 or so in, she’s demonstrating how they create landscape with 3D lighting. It’s... Read More »

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Drive a Market Analysis with Stories Instead of Numbers

by Tim Berry

Do you need to prove a market to investors or bank loan managers? More than ever, good market analysis lives on stories, not numbers. The difference between 10 and 20 million people, as prospects, is minimal. A story of real market need, a solution that a lot of people want, is way better. If you... Read More »

projected profits too high

Your Profits Are Way Too High!

by Tim Berry

The most common mistake in startup business plans is having the profits way too high. There’s no sense whatsoever to priding oneself in projected profits, as in profits you predict your business will have in the future. That’s like having replicas of future Olympic gold medals made and putting them into a trophy case. And... Read More »

valuation terms

Looking for Investment? Understand Startup Valuation

by Tim Berry

How much equity do I have to give to angel investors? If you’re a startup founder looking for angel investment, you need to understand valuation. It’s a buzzword that people use in other contexts, too, which adds to the confusion. But it’s ultimately what determines how much of your company your investors will get, and... Read More »

Lean Business Planning

Your Lean Business Plan Might Not Need That Market Analysis

by Tim Berry

I've been focusing lately on the difference between your core business plan and the information and analysis and presentation additions that are really dressing, not plan. Too many people assume that a business plan necessarily includes background and supporting information.... Read More »

Paul Berry Interview June 2016

Social media guru Paul Berry, CEO of RebelMouse, can see the future. (No, not really) | Fox News Latino

by Tim Berry

My video this week is an interview: Social media guru Paul Berry, CEO of RebelMouse, can see the future. (No, not really) | Fox News Latino: Some excepts from the accompanying story: “Change is happening faster and faster than it ever has before,” Paul Berry, the CEO and founder of tech company RebelMouse, told Fox News... Read More »

Investment Sweet Spot

Angel Investment vs. Bootstrap: Startup Sweet Spot

by Tim Berry

Successful angel investment is a win-win for both sides, the startup founders and the investors. And I mean win-win right at the beginning, at the time of the investment, not the obvious win-win later when years have gone by and the business succeeds and investors exit. The win-win sweet spot exists from the beginning, when... Read More »