Planning, Startups, Stories


Tim Berry on business planning, starting and growing your business, and having a life in the meantime.

Things I Believe 0

I first saw a “things I believe” list on Bob Sutton’s blog Work Matters. I liked the idea and I copied it from him — the idea, not the things he believes. These are things I believe.

  • The best things in life aren’t free, but they aren’t for sale either. You have to work for them.
  • Business ideas have no value.
  • Time is the scarcest resource.
  • You can only be one person at a time.
  • An authentic original is better than a good copy.
  • It’s the planning, not just the plan, that makes business planning work.
  • Truth reflects off mirrored surfaces and splits into specks, rays, and particles. William Blake wrote “anything possible to be believed is an image of truth” (in Proverbs of Heaven and Hell.)
  • Writing skills, even — unfashionable as this may be — spelling and grammar, matter.
  • Good writing is always easy to read.
  • There are problems you can make worse, but not better.
  • Successful business planning is nine parts implementation for every one part strategy.
  • Angry words are not always biodegradable.