projected profits too high

Your Profits Are Way Too High!

by Tim Berry

The most common mistake in startup business plans is having the profits way too high. There’s no sense whatsoever to priding oneself in projected profits, as in profits you predict your business will have in the future. That’s like having replicas of future Olympic gold medals made and putting them into a trophy case. And... Read More »

valuation terms

Looking for Investment? Understand Startup Valuation

by Tim Berry

How much equity do I have to give to angel investors? If you’re a startup founder looking for angel investment, you need to understand valuation. It’s a buzzword that people use in other contexts, too, which adds to the confusion. But it’s ultimately what determines how much of your company your investors will get, and... Read More »

Lean Business Planning

Your Lean Business Plan Might Not Need That Market Analysis

by Tim Berry

I've been focusing lately on the difference between your core business plan and the information and analysis and presentation additions that are really dressing, not plan. Too many people assume that a business plan necessarily includes background and supporting information.... Read More »

Paul Berry Interview June 2016

Social media guru Paul Berry, CEO of RebelMouse, can see the future. (No, not really) | Fox News Latino

by Tim Berry

My video this week is an interview: Social media guru Paul Berry, CEO of RebelMouse, can see the future. (No, not really) | Fox News Latino: Some excepts from the accompanying story: “Change is happening faster and faster than it ever has before,” Paul Berry, the CEO and founder of tech company RebelMouse, told Fox News... Read More »

Investment Sweet Spot

Angel Investment vs. Bootstrap: Startup Sweet Spot

by Tim Berry

Successful angel investment is a win-win for both sides, the startup founders and the investors. And I mean win-win right at the beginning, at the time of the investment, not the obvious win-win later when years have gone by and the business succeeds and investors exit. The win-win sweet spot exists from the beginning, when... Read More »

Dr. Gupta on Benefits of Weed

The CBD Ingredient of Marijuana Offers New Business Opportunities

by Tim Berry

As states move toward legalized marijuana, most of the fuss so far is about pot as recreational drug, all of which has to do with the THC ingredient, the key to the marijuana high. But marijuana also contains another ingredient, CBD, which doesn’t generate a high, but may offer interesting health benefits as a happy... Read More »

Amazon Park Eugene Oregon

Productivity Tip: Walking Meetings. In the Park.

by Tim Berry

File this one under the general category of things business owners can do to preserve physical and mental health, despite the rigors of running a business. It goes along with getting regular exercise, and shutting down every so often out of range of devices. Do as many meetings as you can walking, instead of sitting.... Read More »

Muhammad Ali 1966 wikipedia-commons.jpg

Muhammad Ali and Courage of Conviction

by Tim Berry

Muhammad Ali died last week. Most everybody knows about his having been, vocally, “the greatest.” And he was as great as he claimed, and not just for how much his atheltic talent and hard work, not just for how much he changed an otherwise dreary sport, and not just for his brazen, charismatic, unconventional, and thoroughly... Read More »

Thank Fast Talk Smart

Wait, What? But I Don’t Have a Slide Deck. Speaking Off the Cuff

by Tim Berry

This is a very useful talk by Matt Abrahams of Stanford’s Graduate School of Business, on how to optimize when you get to speak on the cuff, and don’t have time to prepare, organize, or create the slide deck. It’s almost an hour long, and a privilege to be able to watch. It was originally part... Read More »

Intersection Have Presence

Define Your Market By Strategic Intersection

by Tim Berry

Sometimes segmentation itself – dividing a market into meaningful segments – is strategy. I knew a consultant who divided potential small business clients up according to their decision-making process. Small businesses divided into a range that varied from the seat-of-the-pants autocratic owners, on one extreme, to the consensus-with-the-team owners, on the other extreme. And I... Read More »