Guy Kawasaki

What Business to Start? Look in the Mirror

September 6, 2012

So you want to start a business, but don’t know what kind? Sure, you can get a list of franchises or ask the experts what are good businesses to start. That works for some people. Lists of businesses to start are easy to find. My advice, however, is don’t look for a list of good [...]

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How Much Money Do I Need for My Startup?

July 29, 2011

It’s an obvious question. And if you’re looking for startup investors you’d better be able to answer it well, and quickly too. No wandering eyes. No doubt. If you’re doing a pitch, have a slide for it. And be specific. I liked this from Ben Yoskovitz’s Instigator Blog on Use of Funds: …most descriptions of [...]

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3 Stories Your Business Strategy Depends On

June 2, 2011

Stories are not just stories; they’re experience repackaged. They can tell a lot more than just a story. If you own a business, or ever want to, you should be able to tell each of these stories well. If you can, you’ve already nailed the essence of long-term strategy. If you can’t, then here’s a [...]

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A Nice-Guy User's Manual for Life and Business

March 8, 2011

Some cranky folkloric baseball manager from decades ago was asked why he was such an SOB. He answered: “Nice people finish last.” In Enchantment, however, Guy Kawasaki tells us how and why nice people finish first. Don’t misunderstand the word enchantment. It’s not magic. There’s no Pied Piper. Guy’s enchantment is good common sense and [...]

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Wise Guy on Business Planning, Not Just the Plan

September 28, 2010

I was happy to see Guy Kawasaki’s The Key to Attracting Investors yesterday morning on Amex OPEN Forum.  I do know that Guy understands business planning and its place in management (he interviewed me about it in this post, for example). But he also scoffs at the misuse of business plans and the cult of [...]

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Guy Kawasaki and the Zen of Not Zen

July 27, 2010

I admit it. I got really jealous of all the Zen of this and Zen of that writing, dating all the way back to the book Zen and the Art of Motorcycle Maintenance, which I wanted to like, tried to like, but couldn’t. Yes, I gave into the horrible temptation, and even posted Zen and [...]

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10 Blogging Tips. My 1,000th Post on This Blog

July 21, 2010

Last night I was halfway through a draft post patting myself on the back, illustrated with champagne glasses, when my youngest daughter, Megan, called from San Francisco, where she lives now. That’s @MeganBerry to you, blogger and social media expert,  marketing manager of Klout.com. So I asked her this: “What do I do with my [...]

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Jonathan's 7 Extraordinary Moments

May 24, 2010

Jonathan calls this collection The 7 Keynote MBA: How to Save 2 Years and $100,000. A bit of an exaggeration, perhaps, but there’s certainly a lot of education here. And if some posts are great reading, this one is great watching. Jonathan has collected seven of the best-ever videos about small business, small business marketing, [...]

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Humility, Leadership, and Self Promotion, Oh My

April 20, 2010

What happens if you make light of your achievements, shun the spotlight, and pass the microphone on to the next person in line? Will this stunt your career growth? I’ve worried about this for years. I used to deal with a guy who did very well as a professional expert, while knowing not much more [...]

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Business Pitch for Fun and Profit

August 28, 2009

(I just posted this on my Up And Running blog over at Entrepreneur.com. For the record, I rarely post the same thing in both places, but today, because I’m announcing this new pitch site, I’m making an exception.) Consider yourself one of the first to know about the new Bplans.com pitch site at pitch.bplans.com. That [...]

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