Good Business Priorities

CEOs Change the Deeper Meaning of the Ultimate Bottom Line

By Tim Berry

As I read this morning about the Business Roundtable changing this fundamental principle, I was really glad to see it. It’s about time. Several hundred influential CEOs got together and agreed to revise priorities. The next quarter’s profits — which maximizes short-term share price — are no longer the supreme goal and top priority. Here’s... Read More »

business plan

3 Critical Questions to Ask Yourself Before Starting a Business

By Tim Berry

Are you contemplating starting a business? Here are my suggestions for three quick questions you should ask yourself first: Read More »

6 Common Misconceptions About Angel Investors

By Tim Berry

The question on Quora was “What do investors ‘get’ that other people don’t?” I answered that question from the point of view of angel investors, specifically … not just investors. 1. Some of the healthiest businesses are not good investments Many people think that a good business makes a good investment. The truth is not... Read More »

Octane AI and Shopify

New Conversational Commerce App Increases Online Sales

By Tim Berry

Is “conversational commerce” the next big improvement in online shopping? I hope so. I’m closely following the success of the new Octane AI conversational commerce app. It was announced this week along with convincing data on significant sales increases it generated by actual users. It works with Shopify, the shopping cart platform used by half... Read More »

Business Success: Talent, Skill, or What?

By Tim Berry

I received this question: Is succeeding as an entrepreneur a matter of luck or do only the talented ones make it? And this is my answer: Luck isn’t enough, and talent isn’t enough either. You can have either one, or even both, and still fail. What you’re missing, with your question, is the work. Business... Read More »

Infographic: Branding for Small Business and Startups

By Tim Berry

My thanks to customlabels.net for this useful infographic on brand identity for small business. Earlier in my career I consulted for Apple Computer. I watched how zealously they guarded all the details of the big brand identity. It’s refreshing to see in this infographic some useful tips for minding branding for small business and startups. Read More »

10 business plan myths

10 Business Plan Myths That Hurt Your Business

By Tim Berry

The need for good business planning is as strong as ever, and the potential benefits are as important as ever. Every business owner ought to have a business plan. But the best strategies for business planning are different than they used to be. And these 10 pervasive business plan myths get in the way, much... Read More »

Infographic Online Marketing 2018

Infographic: Online Marketing 2018

By Tim Berry

How to find customers generate leads and close sales in 2018. Read More »