valuation terms

5 Things Entrepreneurs Need to Know About Valuation

by Tim Berry

Valuation is one of those four-syllable business buzzwords you’re going to have to deal with, eventually, if you either want to start a business or own a business. If it doesn’t come up when you start, it will come up later. Here is what I think you need to know, in five short points. The... Read More »

Plan Run Review Revise

How to Start a Business Plan

by Tim Berry

How do I start a business plan? It’s a common question. And you can find lots of definitive answers. People answer with outlines, prescriptions, and recipes. Unfortunately, most of these misunderstand how people are different, and the way they approach the business plan ought to reflect that difference. Let me explain with some examples of... Read More »

Form Follows Function

Planning Principle: Do Only What You’ll Use

by Tim Berry

Efficient business in general means avoiding waste, doing only what has value. Therefore the right form for your business plan is the form that best serves your business purpose. Furthermore, for the vast majority of business owners, the business purpose of planning is getting what you want from the business – setting strategy and tactics,... Read More »

Debits and Credits Video

Startups and Business Owners Will Thank Me for Posting This Debits and Credits Video

by Tim Berry

Business owners, startup founders: Do you know debits and credits? If so, cool, you know why I’ve posting this here as my Friday video. And if not, do yourself a favor and stick with this post and this video for a few minutes. You’ll be glad you did. It’s 13 minutes. If you go through... Read More »

A Bad Idea

Business Plans are Always Wrong

by Tim Berry

Yes, I admit; I’ve used “business plans are always wrong” a few times in slides, blog posts, and even in both of my two latest books. It’s an important concept. Way too many people misunderstand the point of business planning and assume that because we can’t predict the future, we shouldn’t plan. Which prompts me... Read More »

Simple Cash Flow Spreadsheet

A Simple Cash Flow Spreadsheet Anybody Can Use

by Tim Berry

If there’s just one formal business skill every business owner should have, it’s understanding and forecasting cash flow. It’s not intuitive because it’s not the same as profits; but it’s vital. We spend cash, not profits. It’s one of the most important pieces of every lean business plan. Here’s my recommendation for a relatively simple... Read More »

Business Plan Assumptions

The Value of Business Plan Assumptions

by Tim Berry

(This post is an excerpt from my latest book, Lean Business Planning, reprinted here with permission.) Identifying assumptions is extremely important for getting real business benefits from your business planning. Planning is about managing change, and in today’s world, change happens very fast. Assumptions solve the dilemma about managing consistency over time, without banging your... Read More »

Crisis in Social Metrics

Coming Crisis of Social Metrics

by Tim Berry

I think we’ve gone too far on marketing and metrics. We used to do most of our marketing blind, essentially guessing whether or not it worked. Now we have analytics to measure almost everything. Where we’ve gone to far now is we’re tempted to discount, entirely, what we can’t measure. And that’s just wrong. We... Read More »

The Artist

Business Plan Market Research and the Fresh Look

by Tim Berry

Back in the 1970s when I was a foreign correspondent living in Mexico City, I dealt frequently with an American diplomat who provided information about Mexico’s increasing oil exports, which were a big story back then. We had lunch about once a month. He became a friend. The Fresh Look Then one day he told... Read More »

experts speak half truths

When So-called Experts Say Don’t Do a Business Plan…

by Tim Berry

… don’t be confused. What they really mean is …  Don’t do a long static formal business plan. Do a lean, just-big-enough business plan. Deal with it as a constantly-renewing latest version, with a shelf life of a few weeks at most. Don’t fill it with excess supporting information. They won’t even look at a... Read More »