Planning, Startups, Stories


Tim Berry on business planning, starting and growing your business, and having a life in the meantime.

3 Ms for a Dragging Strategy: Map it, Manage it, and Milestones. 0

Here’s a good suggestion: Map your strategy to get the best results. That’s a post by Karen Keller, an executive coach. She makes three good suggestions for this situation: 

So what do you do when your strategy doesn’t seem to be working the way you think it should? You need to take the time and find the right direction you want to be heading.

She suggests three conceptual mapping tools: a strategic map, a compass, and landmarks. 

I like the metaphor because it fits the real world of management and planning process. The plan is like the map, tracking and metrics and regular reviews and revisions are the compass — tells you what direction you’re going — and milestones are landmarks. The milestones, like landmarks, tell you where you are. 

For more on that, my summary of strategy, planning process, and milestones